Half a page is enough. What to include so your first call is about the product, not the paperwork.
You don't need a forty-page requirements document to start a project. A clear half-page brief gets a better first call and a more accurate estimate.
What to include
- Who the product is for and the problem it solves
- What success looks like in numbers, if you have them
- Your deadline and why it matters
- Your budget range
- Anything that's already decided, like tech or brand
Leave the solution open where you can. The more we understand the problem, the more options we can bring to the table.